It’s that time once again! Here are the top eCommerce and logistics news stories from the past week as well as Easyship’s views on how they may impact the industry and your business.
Amazon to let Prime members pick delivery days
Amazon has recently announced “Amazon Day,” one day of the week in which Amazon Prime customers can choose to have all their products delivered. Essentially, all orders designated for Amazon Day will be grouped together ands delivered at once.
"Amazon Day adds another level of convenience to the many shipping benefits Prime members already enjoy. Prime members can now choose to get their orders delivered together in fewer boxes whenever possible on the day that works best for them,” said vice president of delivery experience at Amazon Maria Renz.
By doing this, Amazon will allow customers to have more control over which day their products will ultimately be delivered. In addition to this, the new initiative will allow Amazon to lower its rising costs by speeding up processing and fulfillment time.
Our take: Amazon’s new initiative presents a new opportunity for eCommerce companies. Given the growing popularity of Amazon Prime wardrobe and the like among younger buyers, eCommerce stores could use this new initiative to their advantage to cut costs and intertwine it with their own promotions.
To learn more about Easyship’s integration with Amazon, click here!
FedEx will use autonomous robots for same day delivery
In a story straight out of science fiction, FedEx has just revealed that it will begin using autonomous robots to make same-day deliveries.
Called SameDay Bot, the autonomous robot looks like a FedEx box with wheels. The SameDay Bot will be equipped with camera, zero-emission technology and pedestrian safety features. Testing for the robot is slated to begin this summer in Memphis, Tennessee and several other cities, with early stage collaborative efforts set to take place with major companies like Walmart, Walgreens and Target.
FedEx is just the latest courier to explore the world of autonomous product delivery. Amazon is in the process of developing its own autonomous delivery service using drones while Postmates also revealed its own autonomous robot designed to deliver packages to customers in Los Angeles last year.
Our take: eCommerce companies should heed this and similar news closely. The rise of autonomous robots and drones among couriers will likely allow for the greater adoption of same-day delivery service in the future, which in turn could boost sales and improve customer satisfaction for eCommerce companies who utilize it.
At the same time, it does present the added challenge of ensuring faster and accurate fulfillments, meaning that inventory management and a top-flight sales system will be crucial in the years ahead.
Smartphones boost holiday eCommerce growth
According to eMarketer, the 2018 holiday season saw a strong boost in sales both brick-and-mortar and eCommerce sales. On the eCommerce side of things, much of this solid growth was the result of the rise of mobile shopping, especially on smartphones.
Per Adobe, eCommerce spending exceeded projections, growing 16.5 percent to $126 billion. Mobile eCommerce reportedly accounted for about 60 percent of all online traffic and 40 percent of sales, with smartphones accounting for 51 percent and 31 percent respectively, per Adobe.
“U.S. shoppers have long since transitioned to smartphones as their primary digital shopping channel and that activity only gets more pronounced during the frenzy of the holiday season
“And yet, they’re still more likely to complete their purchases on desktop, resulting in a mobile monetization gap. But that’s changing now as shoppers grow more comfortable transacting on their phones, spurred by an overall improvement in retail apps, a more seamless mobile checkout process and growing demand for click-and-collect transactions,” said principal analyst at eMarketer Andrew Lipsman.
Our take: This news attests the importance of optimizing your business for mobile eCommerce as soon as possible. Ensuring an optimal user experience for your store, adopting a mobile SEO strategy and prioritizing mobile eCommerce in 2019 should all be at the top of the list for all online businesses.
And the best startup cities in the world are...
We found it interesting that more than half the startups they studied were associated with the following categories:
- Web services & apps
- SAAS (Software as a Service)
- IT & Software
Did your city make the list?
Our take: Hong Kong was #28 on the list, and as it is a global hub for logistics, we noted how Valuer's writeup mentioned key startups in the space (Easyship included)!
As logistics technology is key in helping eCommerce businesses scale globally, we're excited that our platform brings innovation to shipping - from one of the most dynamic startup cities in the world.
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