The Ultimate Guide to Pallet Shipping for eCommerce: Types, Costs & Best Practices

Learn how to optimize pallet shipping for eCommerce, reduce costs with Easyship's discounts, and protect goods with proper stacking, materials, and labeling.
The Ultimate Guide to Pallet Shipping for eCommerce: Types, Costs & Best Practices
3 Min Read
September 9, 2025
James
3 min read
Sep 9, 2025

Key Points:

  • A shipping pallet is a platform used to support goods during transport, preventing damage, improving handling, and ensuring efficient shipping logistics.
  • For eCommerce sellers, pallets protect fragile and heavy products, reduce labor, and streamline shipping processes, especially with increasing order volumes.
  • Learn how to select the right pallet type, optimize load capacities, and reduce shipping costs using Easyship’s discounted multi-carrier shipping solutions.
  • Proper pallet stacking, wrapping, and labeling can minimize product damage, improve delivery times, and reduce overall logistics costs for online store owners.
  • Easyship’s automation tools offer up to 91% off shipping rates, rate comparisons, and faster fulfillment, helping eCommerce sellers save time and money.

Pallet shipping isn’t just for enterprise logistics—if you’re an eCommerce brand shipping large, heavy, or high-volume orders, pallets are one of the most cost-effective and protective methods available. In this guide, we’ll cover everything from choosing the right pallet to stacking and labeling best practices—and how to save up to 91% on pallet shipping with Easyship.

What is a Shipping Pallet and Why is it Important for Logistics?

A shipping pallet is a flat, stable platform used to support and transport goods. Pallets are typically made of wood, plastic, or metal and are designed to improve the handling and safety of cargo in freight shipping. Forklifts and pallet jacks can easily lift and move pallets, making them essential for high-volume shipping.

Pallet jacks play a crucial role in moving pallets during transportation, ensuring the safety and efficiency of palletized shipments.

By keeping products off the ground, pallets protect shipments from dirt, moisture, and physical damage. They also allow for better organization and efficient stacking in warehouses and trailers. For eCommerce businesses, especially those with growing shipment volumes, pallets provide a reliable way to scale logistics operations without increasing labor costs. With Easyship’s multi-carrier shipping platform, online store owners can easily access discounted pallet shipping rates, compare couriers, and simplify their logistics process.

For example, an online store selling large or fragile items like furniture can ship multiple products securely on one pallet, minimizing damage and reducing handling time during transit.

Types of Shipping Pallets and Their Uses

Different types of pallets are designed to meet varying shipping needs. Choosing the right pallet material can impact the cost, durability, and suitability for your products. The structural role of deck boards in different pallet types is crucial for enhancing load support and stability during transport.

Not all pallets are created equal. Here’s a breakdown of the most common types and how to choose the right one for your shipments.

Pallet Type Description Industries Use Case
Wooden Pallets Widely available and cost-effective. Handle heavy loads but susceptible to moisture damage. Suitable for dry goods. Manufacturing, construction, furniture A furniture store shipping sofas domestically may use heat-treated wooden pallets for added strength and stability.
Plastic Pallets Lightweight, resistant to moisture, and easy to sanitize. More expensive but longer-lasting than wood. Food, beverage, healthcare A meal-kit subscription company may use plastic pallets to protect perishable items from moisture during transit.
Metal Pallets Extremely durable and capable of handling heavy industrial loads. Heavier and more costly than wood or plastic. Automotive, industrial equipment, military An eCommerce merchant shipping heavy machinery can use metal pallets to prevent structural collapse under high weights.
Double Wing Pallets Specialized pallets with extended deck boards, providing additional support and space for large loads. Varies depending on application requirements Useful for large, heavy loads requiring stability in industries like manufacturing or construction.
Cardboard Pallets Lightweight, recyclable, and cost-effective. Suitable for single-use but not ideal for heavy or moisture-sensitive items. Consumer goods, retail A cosmetics retailer may use cardboard pallets for lightweight shipments to reduce both shipping costs and overall weight.

Using the right shipping pallet can help optimize your shipping logistics. Combined with that, using a shipping software like Easyship to automate different package sizes can make your logistics process more efficient.

Stringer vs. Block Wooden Pallets: Understanding the Basics

Shipping pallets come in two main styles: stringer and block.

Pallet Types Comparison

Pallet Types Comparison

Feature Stringer Pallets Block Pallets
Design Two parallel support beams (stringers) Solid blocks at corners and along edges
Forklift Access Two-way (from two sides only) Four-way (from all four sides)
Load Capacity Suitable for standard loads Ideal for heavier or larger loads
Cost Generally less expensive Higher upfront cost
Common Usage Domestic shipping, cost-sensitive operations International shipping, high-efficiency handling
Stability Enhancements Not typically used with load protectors Often used with load protector pads to enhance load stability
Best For Stores with basic shipping needs Stores with frequent bulk shipments or using 3PL providers

Standard Pallet Sizes and Weight Capacities

The size and weight capacity of pallets vary depending on industry needs, but the most common standard pallet dimensions in North America are 48” x 40”. This size is compatible with most warehouse racking systems and freight trailers.

Shipping pallets cost can vary based on factors like materials, construction quality, and size. Selecting the right pallet for specific products and shipping scenarios is crucial, and customer support can assist in making these choices.

Other common pallet sizes include:

  • 42” x 42” – Commonly used in telecommunications
  • 48” x 48” – Often used for shipping industrial drums
  • 40” x 40” – Preferred in the dairy industry

Selecting the appropriate pallet size is crucial for efficient shipping and storage. Standard pallets can carry between 3,700 and 4,600 pounds. It’s also essential to keep pallet height under 60 inches for safety during transport and loading. Overstocking a pallet increases the risk of tipping and product damage.

How to Choose the Right Pallet for Your Shipping Needs

Selecting the right pallet depends on factors like budget, product type, transportation method, and shipping cost.

Set a Budget

Wooden pallets are generally the most affordable, while plastic and metal pallets offer longer durability. For businesses with high shipment volumes, investing in reusable plastic pallets might lower costs over time. You can optimize and track your shipments more effectively using Easyship’s shipping dashboard, thereby reducing human error.

Match the Material to the Product

  • Use wooden pallets for heavy items that don’t require moisture protection.
  • Opt for plastic pallets for moisture-sensitive goods like food or cosmetics.
  • Choose metal pallets for industrial equipment or machinery.

Consider Industry Standards

Many industries use standardized pallet sizes and materials to streamline operations. Choosing a standard size may help your business work more effectively with 3PL providers and freight carriers. Proper labeling and documentation are crucial when you ship pallets to ensure safe and efficient delivery.

Steps to Prepare a Pallet for Shipping with a Pallet Jack

Properly preparing a pallet for shipping helps minimize the risk of damage and ensures smooth handling. Follow these steps to package your pallet correctly:

Pick the Right Pallet

Use a pallet large enough to accommodate your goods without overhang. Ensure the pallet is in good condition with no broken boards or protruding nails.

Stack Goods Safely

You can use two stacking methods:

  • Column Stacking: Boxes are stacked directly on top of each other for vertical stability.
  • Interlocking Stacking: Boxes are staggered for better support.

Secure the Load

Wrap the entire load with stretch wrap, starting at the base. Wrap the pallet five to six times to stabilize the shipment and protect it from dust and moisture. For added security, use straps tied around the pallet’s base and top.

Label the Shipment

Ensure shipping labels are placed on the side of the pallet and are easy to read. Include sender and receiver information, as well as zip codes and any special instructions. You can also automatically generate shipping labels using Easyship’s shipping automation software.

Factors influencing the cost and process of shipping a pallet include pallet size, weight, and destination. Utilize available tools to obtain quotes and plan your pallet shipments effectively.

How to Properly Stack and Secure Goods on a Pallet

To prevent damage during transport, goods must be stacked and secured properly.

  • Place heavier items on the bottom and lighter items on top to avoid crushing.
  • Use flat cardboard sheets between layers to distribute weight evenly.
  • Wrap shrink wrap tightly around the load, ensuring it adheres to the pallet base.
  • Use corner guards to prevent the boxes from shifting or collapsing.
  • Use load protector pads to enhance load stability, prevent damage to the top and bottom layers, and distribute the weight of top-loaded freight effectively.

Truckload Capacities: How Many Pallets Can You Ship?

Shipping costs depend largely on how many pallets fit in a truck. Here’s a general breakdown:

  • LTL (Less-than-Truckload) Shipments: These typically carry 1 to 6 pallets per load. This option is cost-effective for smaller shipments.
  • FTL (Full Truckload) Shipments: A 53-foot truck can carry between 24 to 30 pallets. FTL shipping is ideal for larger orders and offers better rates per unit shipped. Pallet shipment is a key factor in determining these rates and ensuring efficient use of space.

Maximizing truck space by balancing load distribution can help reduce shipping costs and improve delivery times. Using pallets for shipping freight is popular and cost-effective, providing specific benefits in freight transportation.

With Easyship’s rate comparison tool, online sellers can optimize their shipping strategy by selecting the most cost-effective truckload option and accessing exclusive discounts.

Labeling and Documentation for Pallet Shipments

Accurate labeling is crucial for timely deliveries. Labels should include:

  • Sender and receiver names and addresses
  • Zip codes
  • Clear handling instructions (e.g., “Fragile” or “This Side Up”)

Improper labeling can cause delays, rerouting, or even lost shipments. Double-check labels before shipping to prevent costly errors.

To ship a pallet, follow a step-by-step guide that includes proper packaging, labeling, and securing loads to prevent damage and ensure smooth transport. Using Easyship, you can also set automated shipping rules that can ensure that there are no mistakes in the packaging and labelling process.

Top 5 Pallet Shipping Mistakes

Avoid these errors to ensure successful pallet shipments:

  1. Overhanging Loads: Overhanging boxes are more likely to shift and become damaged. Always stack goods within the pallet’s perimeter. The weight of a standard wooden pallet measuring 48” x 40” typically ranges between 33 and 48 lbs, depending on the material's density and construction.
  2. Improper Stacking: Avoid uneven or top-heavy stacks, which can collapse or tip over during transit.
  3. Insufficient Wrapping or Strapping: Securely wrap and strap the load to prevent shifting. Weak or inadequate wrapping can lead to product damage.
  4. Ignoring Shipping Pallets Cost: The cost of shipping pallets can vary based on factors like materials, construction quality, and size. Selecting the right pallet for specific products and shipping scenarios is crucial. Customer support can assist in making the best choice.
  5. Not Comparing Shipping Options: Failing to compare shipping rates across different carriers can result in higher shipping expenses. Easyship’s multi-carrier shipping platform helps eCommerce businesses access discounts of up to 91% on pallet shipping, compare rates instantly, and ensure cost-effective shipping for every load.

By following these guidelines, you can optimize your pallet shipping process, protect your goods, and reduce logistics costs.

This shipping pallets guide provides a complete overview to help eCommerce businesses ship more efficiently. With proper pallet selection and preparation, you can streamline operations and improve profitability.

Ready to simplify and save on shipping?
Easyship is here to help.

Easyship was built to simplify shipping for eCommerce sellers of every size. If you’re looking for ways to save on shipping costs, compare rates, automate fulfillment, or grow internationally—our free shipping tools and smart dashboard can save you hours daily.

Our most popular App features:

  • Discounted Shipping Rates: Get instant access to the largest selection of pre-negotiated volume discounts on shipping labels (up to 91% off retail rates).
  • Multi-Carrier Comparison: Effortlessly compare 550+ global courier services to find the best option with our intelligent courier selection algorithm.
  • Simple Set-Up & Integration: Connect your store and sales channels to Easyship in minutes to automatically sync orders and manage all shipments in one dashboard.
  • Instant Rates At Checkout: Increase conversions by showcasing the cheapest, fastest and best value shipping rates live at checkout.
  • Automatic Tax & Duties: Calculate, pre-pay, or pass on all tax and duty obligations for international orders, including generating all relevant customs paperwork.
  • Shipping Automation Rules: Streamline shipping workflows, bulk print labels and reduce manual pick and pack errors with simple automation rules.
  • Branded Tracking & Returns: Deliver a superior customer experience from checkout to delivery with branded tracking updates, delivery status, and pre-paid return labels.

Shipping Insurance: Protect your brand and reputation from parcel theft, loss, or damage with affordable insurance options for domestic and international shipments.

Join our community of eCommerce sellers and get started with Easyship for free today.

FAQs About Shipping Pallets

What is the standard size of a shipping pallet?

The standard pallet size in North America is 48” x 40”. This size is compatible with most warehouse racking systems and freight trailers, supporting loads between 3,700 and 4,600 pounds for safe and efficient transport.

How do I select the right pallet material?

Choose wooden pallets for heavy or dry goods, plastic for moisture-sensitive items like food, and metal for industrial equipment. Cardboard pallets work well for lightweight, single-use shipments. Match the material to the product’s weight, fragility, and storage needs.

How many pallets fit in a 53-foot truck?

A 53-foot truck typically fits 24 to 30 standard 48” x 40” pallets, depending on the stacking configuration and load weight. Maximizing the truck’s space through proper pallet arrangement helps reduce shipping costs and optimize delivery efficiency.

How do I properly label a pallet shipment?

Place labels on the sides of the pallet in an easily visible location. Include sender and receiver addresses, zip codes, and special handling instructions like “Fragile” or “This Side Up.” Double-check labels to avoid delays or misplaced shipments.

How can Easyship help with pallet shipping?

Easyship’s multi-carrier platform helps businesses access discounted rates, compare couriers, and streamline the pallet shipping process. Features like automated shipping rules, label generation, and real-time tracking ensure cost-effective, error-free shipments.

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TABLE OF CONTENTS

Key Points:

  • A shipping pallet is a platform used to support goods during transport, preventing damage, improving handling, and ensuring efficient shipping logistics.
  • For eCommerce sellers, pallets protect fragile and heavy products, reduce labor, and streamline shipping processes, especially with increasing order volumes.
  • Learn how to select the right pallet type, optimize load capacities, and reduce shipping costs using Easyship’s discounted multi-carrier shipping solutions.
  • Proper pallet stacking, wrapping, and labeling can minimize product damage, improve delivery times, and reduce overall logistics costs for online store owners.
  • Easyship’s automation tools offer up to 91% off shipping rates, rate comparisons, and faster fulfillment, helping eCommerce sellers save time and money.
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